赢得同意的三步法
Three Steps to Yes
Gene Bedell · 初版 2000 年
4人推荐
5位读者提及
5次提及
每个人在某个时刻都必须推销某些东西。我们说的不仅仅是完成业绩指标的销售人员。父母必须向孩子“推销”吃蔬菜和远离毒品的想法；经理必须向员工“推销”准时出勤和提高产出的理念。传递你的想法需要推销你自己和你的观点，并且要确保哪怕是最固执的听众也能给出积极的回应。Gene Bedell奉献了一生的时间从事销售，但当他发现更好的方法后便转变了策略。《Three Steps to Yes》向你展示了如何通过三个简单的步骤
Hacker News 上怎么说
正在加载完整评论……
……它们都包含可落地的步骤，而不只是高谈阔论。a. 尼尔·雷克汉姆（Neil Rackham）的《SPIN销售法》（SPIN Selling） b. 诺亚·戈斯坦、史蒂夫·马丁、罗伯特·西奥迪尼的《掌控说服力：50个说服他人的科学方法》（50 Scientifically Proven Ways to Be Persuasive） c. 吉恩·比德尔（Gene Bedell）的《三步走向YES》（Three Steps to Yes）；- 只有纸质书，没有音频 d. 奇普·希思与丹·希思的《让创意黏住你》（Made to Stick: Why Some Ideas Survive and Others Die） e. 戴尔·卡耐基的《人性的弱点》（How To Win Friends & Influence People）
…them have actionable steps and are not just high level talk. a. Spin Selling by Neil Rackham b. 50 ScientificallyWays to Be Persuasive by Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini c. Three Steps to Yes by Gene Bedell; -Only print, no audio d. Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath & Dan Heath e. How To Win Friends & Influence People by Dale Carnegie
……要是你曾对鸟类的翅膀或者水中植物背后漾起的小水波着迷过，就去读读这个。非常迷人的书！2. 苏珊·布莱克摩尔（Susan Blackmore）的《谜米机器》（The Meme Machine）。从道金斯那本书结尾的地方接着讲。3. 吉恩·比德尔（Gene Bedell）的《三步走向YES》（Three Steps to Yes），除了这里已经提到过的《谈判力》（Getting to Yes）。
…you were fascinated by the wings of birds or little waves behind the plants in water read this. Fascinating book! 2. "The meme machine" by Susan Blackmore. Starting off where Dawkin's book ended. 3. "Three steps to yes" by Gene Bedell, beside Getting to Yes already mentioned here.
……与虚假挂钩”虽然很容易理解你为什么会这么想，但这种误解正在让你付出沉重的代价，其代价大到你甚至都还没意识到。我强烈建议你买一本吉恩·比德尔（Gene Bedell）写的《Three Steps to Yes: The Gentle Art of Getting Your Way》。他把相同的销售原则应用到了任何你想让事情如你所愿的社交场景中，不管是说服伴侣一起去度假，还是……
…be about un-Truth" Although it's easy to see why you would think this, it is a misconception that is costing you dearly, in ways you don't even understand yet. I highly recommend you get a copy of "Three Steps to Yes: The Gentle Art of Getting Your Way" by Gene Bedell. He applies the same sales principles to any social situation where you're trying to get your way, whether convincing a partner to go on vacation to…
你可能会觉得吉恩·比德尔（Gene Bedell）的《Three Steps to Yes》挺有帮助的。里面的很多内容单拿出来看显而易见，但结合在一起却有助于梳理你的思维方式。
You might find "Three Steps to Yes" by Gene Bedell helpful. Much of the content is obvious in isolation, but put together it helps orient your outlook.
……该领域的“大师”，但作为实用书籍，它们备受推崇。有几本在我的待读清单上：-《跨越鸿沟》（Crossing the Chasm） -《网络文案销售指南》（Web Copy That Sells） -《说服力：50个经过科学证实的有效方法》（Yes!: 50 Scientifically Proven Ways to Be Persuasive） -《三步走向YES》（Three Steps to Yes: The Gentle Art of Getting Your Way） -《谈判力》（Getting to Yes: Negotiating Agreement Without Giving In） -《方案销售》（Solution Selling: Creating Buyers in Difficult Selling Markets） -《Copy Hackers》（这些我已经读过了，它们……
…"Masters" of the field, but they come highly recommended as useful books. Several are on my to-do list: -Crossing the Chasm -Web Copy That Sells -Yes!: 50 Scientifically Proven Ways to Be Persuasive -Three Steps to Yes: The Gentle Art of Getting Your Way -Getting to Yes: Negotiating Agreement Without Giving In -Solution Selling: Creating Buyers in Difficult Selling Markets -Copy Hackers (I've read these and they…