品牌识别设计
Designing brand identity
Alina Wheeler · 初版 2003 年
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“Designing Brand Identity是品牌与设计公司、营销与设计专业学生以及客户不可或缺的工具书。这一内容详实且通俗易懂的资源细致规划了整个流程，传授了基本原理，且始终兼顾全局视野。从诠释CEO的愿景和开展调研，到设计可持续的识别系统以及构建在线品牌推广工具，本书助力企业打造更加强大的品牌。”——书籍封套。
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……网格系统：http://www.amazon.com/Making-Breaking-Grid-Graphic-Workshop/... 极简提炼：http://www.amazon.com/Symbol-Steven-Bateman/dp/1856697274/ 色彩理论：http://www.amazon.com/The-Art-Color-Subjective- Experience/dp/0471289280/ 品牌设计 101：http://www.amazon.com/Designing-Brand-Identity-Essential-Bra... 我一直在按这个书单一本本啃下来，它对我设计思路的改变简直不可思议。以前我全凭感觉瞎搞，从来没底自己做出来的东西到底……
…Grids: http://www.amazon.com/Making-Breaking-Grid-Graphic-Workshop/... Reduction: http://www.amazon.com/Symbol-Steven-Bateman/dp/1856697274/ Color Theory: http://www.amazon.com/The-Art-Color-Subjective- Experience/dp/0471289280/ Branding 101: http://www.amazon.com/Designing-Brand-Identity-Essential-Bra... I've been making my way through the list, and it is amazing how much my approach to design has changed. Before I was winging it and was never really sure if I was making something that…
……CSS3 (font-face)、typeface.js、cufon、flir、sifr、Google Font API、Typekit。这里有一份关于设计和排版的好书清单：《平面设计史》（A History of Graphic Design）、《Before & After 页面设计》（Before & After Page Design）、《设计品牌标识》（Designing Brand Identity）、《情感化设计：我们为什么喜欢（或讨厌）日常用品》（Emotional Design: Why We Love (or Hate) Everyday Things）、《平面设计解决方案》（Graphic Design Solutions）、《设计师是如何思考的》（How Designers Think）、《信息仪表盘设计：数据的有效视觉传达》（Information Dashboard Design: The Effective Visual Communication of Data）、《网格系统的制作与……》（Making…
…CSS3 (font-face), typeface.js, cufon, flir, sifr, Google Font API, Typekit. Here's a list of quality books on design and typography: A History of Graphic Design Before & After Page Design Designing Brand Identity Emotional Design: Why We Love (or Hate) Everyday Things Graphic Design Solutions How Designers Think Information Dashboard Design: The Effective Visual Communication of Data Making…