……咨询公司戳破了这些泡沫，切实教会了企业如何做基础的市场分析，并把这种分析转化为商业战略。如果你对此哪怕有一点好奇，我推荐读读沃尔特·基歇尔（Walter Kiechel）的《战略之王》（The Lords of Strategy），这是一部（虽有主观见解的）咨询行业发展史。
…consulting firms popped those bubbles and actually taught businesses how to do basic market analysis, and turn that analysis into business strategy. If you're at all curious, I'd recommend reading The Lords of Strategy by Walter Keichel, which a (albeit opinionated) history of the consulting practice.
Even if you're not a fan of management consulting I think giving The Lords of Strategy by Walter Kiechel a read is worthwhile to understanding why they are such a big part of our world. It gives a good modern history of the profession and how they made such a profound impact on the business…
…textbooks by most peoples measures, but they have been textbooks for me. [1]Overcoming the Five Dysfunctions of a Team [2]The Wal-Mart Triumph: Inside the World’s #1 Company [3]Guerilla Marketing [4]The Lords of Strategy [5]Influence: The Psychology of Persuasion [6] The Four Obsessions of an Extraordinary Executive [7]The Deming Management Method [8]Creativity Inc. [9]The Wisdom of Teams [10]On Communication [11]On…
……Google 和苹果一样渴望控制权，我会退一步承认他们争论的不过是“开放 vs 隐私”，听起来都像是穿西装的管理层嘴里蹦出来的套话。很显然，他们都在争夺杠杆优势。借用《战略之王》里的一句话，“思考竞争优势的关键，在于思考如何设计一个生态系统，从而实现你想要追求的目标” [1]。苹果靠卖设备变现，它拼命保护……
…Google is for control as much as Apple, I'll concede openness vs. privacy which both sound like something spouted out by a suit. Naturally they are both vying for leverage. To borrow a line from The Lords of Strategy, "the key way to think about competitive advantage is to think about how to design ecology in such a way to achieve goals you’re trying to pursue" [1]. Apple monetises device sales. It fiercely protects…
……咨询公司戳破了这些泡沫，切实教会了企业如何做基础的市场分析，并把这种分析转化为商业战略。如果你对此哪怕有一点好奇，我推荐读读沃尔特·基歇尔（Walter Kiechel）的《战略之王》（The Lords of Strategy），这是一部（虽有主观见解的）咨询行业发展史。
…consulting firms popped those bubbles and actually taught businesses how to do basic market analysis, and turn that analysis into business strategy. If you're at all curious, I'd recommend reading The Lords of Strategy by Walter Keichel, which a (albeit opinionated) history of the consulting practice.
就算你不喜欢管理咨询，我觉得读一读沃尔特·基歇尔的《战略之王》也是值得的，能帮你理解为什么他们在当今世界扮演着如此举足轻重的角色。它很好地梳理了该行业的现代史，以及他们是如何对商业产生如此深远影响的……
Even if you're not a fan of management consulting I think giving The Lords of Strategy by Walter Kiechel a read is worthwhile to understanding why they are such a big part of our world. It gives a good modern history of the profession and how they made such a profound impact on the business…
……按大多数人的标准算不上教科书，但对我来说它们就是教科书。[1]《克服团队协作的五大障碍》 [2]《沃尔玛王朝：世界第一大公司的内幕》 [3]《游击营销》 [4]《战略之王》 [5]《影响力》 [6]《卓越管理者的四大追求》 [7]《戴明管理法》 [8]《创意公司》 [9]《团队的智慧》 [10]《论沟通》 [11]论……
…textbooks by most peoples measures, but they have been textbooks for me. [1]Overcoming the Five Dysfunctions of a Team [2]The Wal-Mart Triumph: Inside the World’s #1 Company [3]Guerilla Marketing [4]The Lords of Strategy [5]Influence: The Psychology of Persuasion [6] The Four Obsessions of an Extraordinary Executive [7]The Deming Management Method [8]Creativity Inc. [9]The Wisdom of Teams [10]On Communication [11]On…
……Google 和苹果一样渴望控制权，我会退一步承认他们争论的不过是“开放 vs 隐私”，听起来都像是穿西装的管理层嘴里蹦出来的套话。很显然，他们都在争夺杠杆优势。借用《战略之王》里的一句话，“思考竞争优势的关键，在于思考如何设计一个生态系统，从而实现你想要追求的目标” [1]。苹果靠卖设备变现，它拼命保护……
…Google is for control as much as Apple, I'll concede openness vs. privacy which both sound like something spouted out by a suit. Naturally they are both vying for leverage. To borrow a line from The Lords of Strategy, "the key way to think about competitive advantage is to think about how to design ecology in such a way to achieve goals you’re trying to pursue" [1]. Apple monetises device sales. It fiercely protects…