忘掉漏斗

Forget the Funnel

Georgiana Laudi、Claire Suellentrop · 初版 2023 年

2人推荐
2位读者提及
3次提及

Hacker News 上怎么说

  • …Kathy Sierra 的《Awesome》- April Dunford 的《Obviously Awesome》- Rob Fitzpatrick 的《The Mom Test》- Seth Godin 写过的所有书,尤其是《This is Marketing》- Michele Hansen 的《Deploy Empathy》- Claire Suellentrop 和 Georgiana Laudi 的《Forget the Funnel》

    …Awesome by Kathy Sierra - Obviously Awesome by April Dunford - The Mom Test by Rob Fitzpatrick - Every book Seth Godin has written, particularly This is Marketing - Deploy Empathy by Michele Hansen - Forget the Funnel by Claire Suellentrop and Georgiana Laudi

  • 我今年只读完了两本小薄书:Claire Suellentrop 和 Georgiana Laudi 写的《Forget the Funnel》——简明扼要且见解独到地概述了现代营销思想,不再局限于 MQL(营销合格线索);Mary Sheehan 的《Pocket Guide to Product Launches》——产品发布方面挺不错的入门书……

    I've only gotten through two short books this year: Forget the Funnel by Claire Suellentrop and Georgiana Laudi - concise and insightful overview of modern marketing thought, moving beyond MQLs Pocket Guide to Product Launches by Mary Sheehan - a nice introduction to product…

  • …https://stripe.com/en-us/guides/atlas/starting-sales - 访谈潜在及现有客户:《Deploy Empathy》,Michele Hansen 著 - 营销点子:《Traction》,Gabriel Weinberg 和 Justin Mares 著 - 更有深度的营销点子:《Forget the funnel》,Claire Suellentrop 和 Georgiana Laudi 著

    …https://stripe.com/en-us/guides/atlas/starting-sales - Interviewing potential and current customers: Deploy Empathy by Michele Hansen - Marketing ideas: Traction by Gabriel Weinberg and Justin Mares - Deeper marketing ideas: Forget the funnel by Claire Suellentrop and Georgiana Laudi

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