《史蒂夫·乔布斯与 NeXT 大事》封面

史蒂夫·乔布斯与 NeXT 大事

Steve Jobs and the NeXT big thing

Randall E. Stross · 初版 1993 年

11人推荐
13位读者提及
20次提及

为什么值得读

  • 写于公司濒死期对乔布斯的反思尤为深刻
  • 深入分析产品设计营销与销售的决策逻辑
  • 横向对比了NeXT与Sun早期的商业策略

Hacker News 上怎么说

  • 对 NeXT 历史感兴趣的人,我强烈推荐 Randall Stross 写的《Steve Jobs and the NeXT Big Thing》[0]。(二手书价格现在被炒得这么离谱,我可能个人也推波助澜了,实在抱歉!)我们还在 Twitter Spaces 上就这本书展开过一场非常有意思的讨论……

    For anyone interested in the history of NeXT, I highly recommend Randall Stross's "Steve Jobs and the NeXT Big Thing."[0] (And I regret that I may have personally had some role in the current outsized prices of used copies -- my apologies!) We also had a really interesting Twitter Spaces discussion of both the book…

  • 我推荐《Steve Jobs and the NeXT big thing》这本书。作者花了不少篇幅拿 NeXT 和 Sun 做对比,包括它们的商业策略。我万万没想到读这本书能了解这么多 Sun 早期的内幕。https://www.amazon.com/Steve-Jobs-Next-Big-Thing/dp/06891213...

    I can recommend the book “Steve Jobs and the NeXT big thing”. The Author compares NeXT a lot with Sun including their business strategies. I have never thought I will learn so much about the early days of Sun by reading this book. https://www.amazon.com/Steve-Jobs-Next-Big-Thing/dp/06891213...

  • 对 NeXT 感兴趣的朋友,我强烈推荐 Randall Stross 写的《Steve Jobs and the NeXT Big Thing》[0]。这本书写于 NeXT 奄奄一息、Jobs 几乎被所有人宣判死刑的时期——写得非常精彩,我觉得比艾萨克森写的那本传记更能看透 Jobs。(在读了 Stross 的书之后,……

    For anyone interested in NeXT, I very strongly recommend Randall Stross's "Steve Jobs and the NeXT Big Thing"[0]. The book -- written when NeXT was barely breathing and Jobs had been left for dead -- is extraordinary, and I think much more revealing of Jobs than Isaacon's biography of him. (Having read Stross,…

  • 如果有人想看对 NeXT 兴衰的深度剖析,我强烈推荐 Randall Stross 在 1993 年出版的《Steve Jobs & the NeXT Big Thing》。 考虑到苹果后来不可思议的绝地翻盘,现在读一本对 Jobs 批评如此严厉的书感觉有点微妙,但它确实能让人深入了解他在产品设计、市场营销和销售方面的思考逻辑。

    If anyone is interested in an analysis of the rise and fall of NeXT, I highly recommend Randall Stross' "Steve Jobs & the NeXT Big Thing", which was published in 1993. Considering Apple's incredible comeback, it's kind of strange to read something that is so critical of Jobs, but the book really helps inform about his thought processes on product design, marketing, and sales.

  • ……NeXT,它也难逃“发疯的乔布斯”式管理,如果当初苹果没收购他们,那绝对会是一场彻底的惨败。如果你对那段往事感兴趣,Randall Stross 的书《Steve Jobs and the NeXT Big Thing》(http://www.amazon.com/Steve-Jobs-Next-Big-Thing/dp/068912135...)讲得很好。(它写于乔布斯重返苹果并取得后来的巨大成功之前,所以是一份极其珍贵的时代记录……

    …NeXT, which also had its share of "crazy Steve" management, and which would have been an unmitigated failure if Apple hadn't bought them out. If you're interested in that story, Randall Stross' book Steve Jobs and the NeXT Big Thing (http://www.amazon.com/Steve-Jobs-Next-Big-Thing/dp/068912135...) is a good telling of it. (It was written before Jobs' return to Apple and subsequent huge success, so it's a fascinating artifact of the…

  • ……依然在于 O'Reilly 提到的细节不一定适用于某个创始人自己的具体情况。第二——只要有人提起乔布斯我就会推荐这本——是 Randall Stross 的《Steve Jobs and the NeXT Big Thing》[1],这是一部在乔布斯人生至暗时刻写就的 NeXT 历史。非常了不起的一本书,能让你对乔布斯有更立体、全面的认识:不仅是他出众的才华(这绝对有!),还有他的缺点……

    …still in that O'Reilly's specifics may or may not be the ones that a founder needs to apply to their own situation. Second -- and I recommend this whenever anyone mentions Jobs -- is Randall Stross's "Steve Jobs and the NeXT Big Thing"[1], a history of NeXT written at Jobs' darkest hour. An extraordinary book that will leave you with a much more nuanced view of Jobs: not only in terms of his strengths (definitely those!) and his weaknesses…

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