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• Amogha_IO · 2017 年

  ……早在2014年。非常适合反复重读的好书，也是获取灵感的好地方。！其他值得一提的佳作：！《Actionable Gamification》（周郁凯）、《I invented the Modern Age》（理查德·斯诺）、《Inside the Tornado》（杰弗里·摩尔）、《Jony Ive》（利安德·卡尼）、《Sprint》（杰克·纳普）、《The Lean Startup》（埃里克·莱斯）、《The Selfish Gene》（理查德·道金斯）、《Titan》（罗恩·切尔诺）、《The Inevitable》（凯文·凯利）、《The Innovators》……

  …back in 2014. An excellent book for re-reads and a nice place to get some inspiration. !Other honorable mentions:! Actionable Gamification (Yu-Kai Chou) I invented the Modern Age (Richard Snow) Inside the tornado (Geoffrey Moore) Jony Ive (Leander Kahney) Sprint (Jake Knapp) The lean startup (Eric Ries) The selfish Gene (Richard Dawkins) Titan (Ron Chernow) The inevitable (Kevin Kelly) The Innovators…

• edsull · 2011 年

  这些创业爽文没一样是新鲜的。我发现讨论公司各个发展阶段最好的资料，还得是 Geoffrey Moore 的著作（《Crossing the Chasm》和《Inside the Tornado》）。

  None of this startup porn is new. The best source I've found discussing all stages of company development is Geoffrey Moore's work (Crossing the Chasm and Inside the Tornado).

• skmurphy · 2008 年

  ……物理/化学；Jerry Sternin（救助儿童会）的扩大正向偏差（Amplify Positive Deviance）模型；Peter Block 的《The Empowered Manager》，尤其是他的信任 vs. 认同矩阵；Geoffrey Moore 的《Crossing the Chasm》与《Inside the Tornado》；William Lind 的《Maneuver Warfare Handbook》；Daniel Amen 的《Change Your Brain, Change Your Life》；Thomas Schelling 的《Micromotives and Macrobehavior》；欣赏式探询（Appreciative Inquiry）技术

  …physics/chemistry Amplify Positive Deviance model from Jerry Sternin (Save the Children) "The Empowered Manager" by Peter Block, in particular his trust vs. agreement matrix "Crossing the Chasm" & "Inside the Tornado" by Geoffrey Moore "Maneuver Warfare Handbook" by William Lind "Change Your Brain, Change Your Life" by Daniel Amen "Micromotives and Macrobehavior" by Thomas Schelling Appreciative Inquiry Techniques

• pedalpete · 2010 年

  在不了解你的业务或者你所处环境的情况下，很难给出什么实质性的建议。如果你还没看过的话，我建议找来 Geoffrey A. Moore 写的《Crossing the Chasm》或《Inside the Tornado》读读。你提到两边都获得了相当不错的 traction，而且正接近将‘中间市场’的潜力发挥到极致。我怀疑你……

  Without knowing your business, or the environment you are in, it is difficult to really make a recommendation here. I would recommend picking-up the book Crossing the Chasm or Inside the Tornado, both by Geoffrey A. Moore, if you haven't already looked at them. You mention that you've gained pretty good traction both and you're getting close to mazimizing the 'in-between market'. I suspect you…

• skmurphy · 2009 年

  想在市场营销和推动创新方面打好基础，我推荐这几本书：Clayton Christensen 的《The Innovator’s Dilemma》、Geoffrey Moore 的《Crossing the Chasm》和《Inside the Tornado》、Peter Drucker 的《Innovation and Entrepreneurship》、William Davidow 的《Marketing High Technology》、Steve Blank 的《Four Steps to the Epiphany》、Doug……的《Jumpstart Your Business Brain》

  I would recommend these books for a good grounding in marketing and fostering innovation: The Innovator’s Dilemma by Clayton Christensen Crossing the Chasm and Inside the Tornado by Geoffrey Moore Innovation and Entrepreneurship by Peter Drucker Marketing High Technology by William Davidow Four Steps to the Epiphany by Steve Blank Jumpstart Your Business Brain by Doug…

• apinstein · 2009 年

  ……深陷其中。我觉得你可能是找到了早期市场，但没有调整运营策略和战术来匹配你的进展。我建议你读读 Geoffrey Moore 的《Crossing the Chasm》和《Inside the Tornado》。它们是非常非常棒的书。我十多年前读的，到现在也没觉得它们有什么不对的地方。

  …in it. I think maybe you managed to find an early market but didn't shift your operational strategy & tactics to reflect your progress. I would suggest you read Geoffrey Moore's Crossing the Chasm and Inside the Tornado. They are very, very good books. I read them over 10 years ago and haven't found them to be wrong yet.

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