舆论的结晶

Hacker News 上怎么说

• rm_-rf_slash · 2016 年

  抢先我一步。另外也推荐读读伯内斯本人的著作，尤其是《结晶舆论》和《宣传》。读起来简直就像一本用于社会控制的工程师手册。

  Beat me to it. Also recommended to read Bernays' works themselves, particularly "Crystallizing Public Opinion" and "Propaganda." Its like reading an engineer's manual for social control.

• cryoshon · 2015 年

  ……这里讨论的想法带来了21世纪的更新，以及对平台和信息逐利传播的解释，但它们完全处于伯内斯杰作《结晶舆论》[0]所阐述的柏拉图式理念之内。强烈建议对这种风格的内容营销感兴趣的人读一读。[0]: http://www.amazon.com/gp/product/193543926X/ref=as_li_tl?ie=...

  …the ideas discussed here bring 21st century updates and explanation of platforms and propagation of information for profit, but are comfortably within the Platonic forms espoused in Bernays masterpiece, Crystallizing Public Opinion, [0] which I highly suggest anyone interested in content marketing in this style to read. [0]: http://www.amazon.com/gp/product/193543926X/ref=as_li_tl?ie=...

• rm_-rf_slash · 2016 年

  ……共和党在唐纳德·特朗普问题上的惨败）如果你想看清自己的生活以及作为一个被动消费者的角色是如何被设计出来的，不妨看看 BBC 纪录片《世纪自我》，读读爱德华·伯内斯的《结晶舆论》和《宣传》，要是还想多来点致郁感，再读读诺姆·乔姆斯基的《利润重于人类》。抱歉哈。

  …Republican Party fiasco regarding Donald Trump) If you are willing to see how your life and role as a passive consumer has been designed, watch the BBC documentary "Century of the Self," read Edward Bernays' "Crystallizing Public Opinion," and "Propaganda," and for an extra dose of depression, Noam Chomsky's "Profit Over People." Sorry.

• dbpokorny · 2015 年

  ……社区管理工具，Reddit 给公共关系的齿轮插上了一根搅屎棍，而如今的公关依然沿袭着爱德华·伯内斯在1920年代勾勒的模式。（顺便提一句：我向所有关心公关的人强烈推荐《结晶舆论》。历经90年，它依然切中要害。）几十年来，大众与公众人物及其代表之间一直存在巨大的鸿沟，几乎没有动力去变革……

  …community management tools, Reddit has thrown a wrench into the gears of public relations, which today still resembles the model Edward Bernays outlined back in the 1920s. (Aside: I highly recommend "Crystallizing Public Opinion" for anyone who cares about PR. It is sill relevant after 90 years.) For decades there was a gaping chasm between the general public and public figures, their representatives, and little need to revolutionize…

• soulofmischief · 2020 年

  ……公共关系之父，去理解这种做法的起源。正如 thundergolfer 提到的，《制造共识》也是一本极好的书，虽然关联度没那么直接。https://www.amazon.com/Crystallizing-Public-Opinion-Edward-B...

  …father of public relations, to understand the origins of this practice. As thundergolfer mentioned, Manufacturing Consent is also a great read, though not as directly related. https://www.amazon.com/Crystallizing-Public-Opinion-Edward-B...

• germinalphrase · 2023 年

  《结晶舆论》（1923）是伯内斯的另一部重要著作。

  “Crystallizing Public Opinion” (1923) is another important Bernays text.

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