I’ve just finished “After Steve” by Tripp Mickle and it strikes me as a good interpretation of the last 10 years at Apple strategically. - Apple was pretty much dead when Steve Jobs came back but he rescued it through a string of great…
Was the project Titan - the Apple car project - actually initiated by Apple execs & from the strategic PoV? I read the book "After Steve" [1] and I remember reading a section in which there was a lot of grumbling from employees about how Apple is not working on the latest & greatest R&D project and one of them was self-driving cars. Not…
> The book then details a big talent drain from the design team. is this the book you are referring to? https://www.amazon.com/After-Steve-Became-Trillion-Dollar-Co...
别想得太复杂。他们就是想保住服务业务（Services）的营收，因为 Tim Cook 是个精打细算的算盘精（bean-counter），想维持利润率。Tripp Mickle 的《After Steve》提供了一些背景。很多苹果独立开发者（indie devs）和果粉简直在抓狂尖叫。我敢说 @Apple 内部很多人也是这样。这家公司本可以做很多事情来重获极客信誉（geek-cred）……
Don't overcomplicate it. They want to preserve their Services revenue, because Tim Cook is a bean-counter and wants to maintain the profit margin. "After Steve" by Tripp Mickle provides some background. Many Apple indie devs and fanboys are literally screaming. I bet many people @Apple are too. There are so many things the company could do to regain geek-cred.…
我刚读完 Tripp Mickle 写的《After Steve》，在我看来，它从战略层面很好地解读了苹果过去 10 年的历程。——乔布斯回归时苹果基本已经快完了，但他凭借一系列出色的……挽救了公司
I’ve just finished “After Steve” by Tripp Mickle and it strikes me as a good interpretation of the last 10 years at Apple strategically. - Apple was pretty much dead when Steve Jobs came back but he rescued it through a string of great…
Project Titan（苹果造车项目）真的是由苹果高管从战略角度（strategic PoV）发起的吗？我读过《After Steve》[1] 这本书，记得有一节提到员工有很多抱怨，说苹果没有在做最新最牛的 R&D 项目，其中一个就是自动驾驶汽车。并不是……
Was the project Titan - the Apple car project - actually initiated by Apple execs & from the strategic PoV? I read the book "After Steve" [1] and I remember reading a section in which there was a lot of grumbling from employees about how Apple is not working on the latest & greatest R&D project and one of them was self-driving cars. Not…
> 书中随后详细描述了设计团队严重的人才流失。你指的是这本书吗？https://www.amazon.com/After-Steve-Became-Trillion-Dollar-Co...
> The book then details a big talent drain from the design team. is this the book you are referring to? https://www.amazon.com/After-Steve-Became-Trillion-Dollar-Co...
别想得太复杂。他们就是想保住服务业务（Services）的营收，因为 Tim Cook 是个精打细算的算盘精（bean-counter），想维持利润率。Tripp Mickle 的《After Steve》提供了一些背景。很多苹果独立开发者（indie devs）和果粉简直在抓狂尖叫。我敢说 @Apple 内部很多人也是这样。这家公司本可以做很多事情来重获极客信誉（geek-cred）……
Don't overcomplicate it. They want to preserve their Services revenue, because Tim Cook is a bean-counter and wants to maintain the profit margin. "After Steve" by Tripp Mickle provides some background. Many Apple indie devs and fanboys are literally screaming. I bet many people @Apple are too. There are so many things the company could do to regain geek-cred.…