I took a really good course at Stanford Business School about public speaking. One of the course textbooks was Resonate by Nancy Duarte, which offered a really interesting twist. The book talks about the classic "Hero's Journey" story template, but then flips it on its head: it suggests you consider your audience to be…
This 'advice' is a really great re-skin of Nancy Duarte's book Resonate.[1] Nancy is one of the genius' behind Duarte Designs[2] whose client list includes Steve Jobs and his infamous Apple presentations as well as Al Gore and his 'Inconvenient Truth' presentation. 1. http://www.amazon.com/Resonate-Present-Stories-Transform-Aud... 2.…
Want to really dive into this? Read Duarte's Resonate (available free from the author here: http://resonate.duarte.com/ ) Same concepts, just much more in depth, with great examples.
…Yoda-like advisor character who's helping guide the hero (your audience) along the path, from their current default state to a new, improved mental model of the world at the end. Nancy Duarte's book Resonate covers this idea in detail.
我在斯坦福商学院上过一门特别棒的公众演讲课。其中一本课程教材是 Nancy Duarte 写的《Resonate》，视角非常清奇。书里讲到了经典的“英雄之旅”故事模板，但随后把它彻底反转了：作者建议你把你的听众视作…
I took a really good course at Stanford Business School about public speaking. One of the course textbooks was Resonate by Nancy Duarte, which offered a really interesting twist. The book talks about the classic "Hero's Journey" story template, but then flips it on its head: it suggests you consider your audience to be…
没错。推荐读一读 Nancy Duarte 的《Resonate》（出自帮戈尔做演示 PPT 的那家公司）。
Exactly. I recommend reading Resonate by Nancy Duarte (from the company that did Al Gore's slides).
这个“建议”实际上就是把 Nancy Duarte 的《Resonate》换了个皮。[1] Nancy 是 Duarte Designs 幕后的天才之一，[2] 他们的客户名单里包括史蒂夫·乔布斯和他那名震业界的苹果发布会演讲，以及阿尔·戈尔和他的《难以忽视的真相》演示。1. http://www.amazon.com/Resonate-Present-Stories-Transform-Aud... 2.…
This 'advice' is a really great re-skin of Nancy Duarte's book Resonate.[1] Nancy is one of the genius' behind Duarte Designs[2] whose client list includes Steve Jobs and his infamous Apple presentations as well as Al Gore and his 'Inconvenient Truth' presentation. 1. http://www.amazon.com/Resonate-Present-Stories-Transform-Aud... 2.…
想深入了解这个吗？读读 Duarte 的《Resonate》吧（作者在这里提供了免费阅读：http://resonate.duarte.com/ ）讲的是同样的理念，只是深入得多，而且配有极佳的例子。
Want to really dive into this? Read Duarte's Resonate (available free from the author here: http://resonate.duarte.com/ ) Same concepts, just much more in depth, with great examples.
…就像尤达大师那样的导师角色，一路指引着英雄（也就是你的听众）前行，从他们当下的默认状态，最终走向一个升级版的世界心智模型。Nancy Duarte 的《Resonate》这本书详细阐述了这一观点。
…Yoda-like advisor character who's helping guide the hero (your audience) along the path, from their current default state to a new, improved mental model of the world at the end. Nancy Duarte's book Resonate covers this idea in detail.