《创业者客户开发指南》封面

创业者客户开发指南

The entrepreneur's guide to customer development

Brant Cooper · 初版 2010 年

8人推荐
13位读者提及
13次提及

为什么值得读

  • 相比原版大部头更加简明快速且不啰嗦
  • 指导创业者在动手写代码前检验商业构想
  • 可作为精益创业与客户开发方法的实用速查手册

Hacker News 上怎么说

  • 强烈推荐:http://www.custdev.com/ 这本(电子)书把《四步创业法》总结成了一份可用的参考指南,还混入了案例研究。

    Highly recommended: http://www.custdev.com/ (E-)book that summarizes the 4 Steps into a usable reference guide, with case studies mixed in.

  • 我会看看 http://custdev.com 了解他们是怎么做的。我买了他们的 PDF。 话虽如此,我也对这个问题的一个好解决方案感兴趣。

    I would look at http://custdev.com to see how they did it. I bought their PDF. That said I am interested in a good solution to this too.

  • http://www.custdev.com/ - 学习如何进行客户开发,这是精益创业理念的重要组成部分。学习如何:寻找潜在客户以及如何接触他们,开发和迭代你的“最小可行产品”(MVP),细分市场、定位产品以及何时转型,在规模化之前进行验证” http://www.lulu.com/product/paperback/startup-lessons-learne... - “作者 Eric Ries”

    http://www.custdev.com/ - Learn how to do Customer Development, an essential component of the Lean Startup philosophy. Learn how to: Find prospects and how to approach them, Develop and iterate your "Minimal Viable Products" (MVPs), Segment markets, position products and when to pivot, Validate before scaling" http://www.lulu.com/product/paperback/startup-lessons-learne... - "Written by Eric Ries

  • 如果你想读得更快,因为《四步创业法》可能相当冗余(或者与你的业务无关),可以看看《创业者客户开发指南》(The Entrepreneur's Guide to Customer Development): http://www.custdev.com/

    If you want an even quicker read, as 4 Steps can be quite redundant (or not relating to your business), check out The Entrepreneur's Guide to Customer Development: http://www.custdev.com/

  • ……杂货店店员,酒吧里的短篇小说作家。观察大家真正遇到的问题,然后问自己:我能做点什么帮上忙吗?如果你觉得答案是能,那就去读读《客户开发创业指南》(The Entrepreneur's Guide to Customer Development)这类的书,或者去参加个 Lean Startup Machine 周末活动。学会写代码前先验证自己的想法。当你发现一个不把它做出来就无法罢休的 idea 时(你迟早会找到的),那就放手去干吧。

    …grocery store, a short-story writer at the bar. Look at the problems people really have and ask: could I build something that would help? If you think the answer is yes, go pick up something like "The Entrepreneur's Guide to Customer Development", or go do a Lean Startup Machine weekend. Learn how to test your ideas before you write code. When you find an idea you can't kill without building it (and find it you will) then go build it.

  • 匆忙之中,忘了提我“工具箱”里的其他关键资源: * 《创业者客户开发指南》(The Entrepreneur's Guide to Customer Development)http://custdev.com(Steve Blank 那本书的速查表) * 强烈推荐 Lean Startup Machine,在精益创业导师的指导下动手实践!http://theleanstartupmachine.com

    In my haste, forgot to mention other key resources in my "toolkit": * Entrepreneur's Guide to Customer Development http://custdev.com (cheat sheet to Steve Blank's book) * Highly recommend Lean Startup Machine to get hands on practice with the guidance of lean startup mentors! http://theleanstartupmachine.com

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