Selling Microsoft: https://www.amazon.com/Selling-Microsoft-Secrets-Successful-... Quoting an Amazon reviewer: > As opposed to most "hot new" sales approaches which focus on changing your personal style, this book does…
Believe it or not, for "selling software": Selling Microsoft - https://www.amazon.com/Selling-Microsoft-Secrets-Successful-... The fundamentals of software sales haven't changed much since this. While B2C SaaS is different, the B2B platform world is still much…
……只要看到文章对我胃口的人推荐商业书，我就会读。几本很出彩的包括《The Rickover Effect》（详细讲述了第一批核电站的建造过程），还有《Selling Microsoft》（探讨了90年代企业级技术销售的日常工作与架构）。目前为止读过最好的当属唐纳德·莱纳森的《Managing the Design Factory》，我强烈推荐……
…business books when I see them recommended by people whose writing I have found useful. Some highlights have been 'The Rickover Effect', which details the construction of the first nuclear power plants, and 'Selling Microsoft', which discusses the day-to-day life and structure of enterprise technology salespeople in the 90s. By far the best has been 'Managing the Design Factory' by Donald Reinertsen, which I strongly recommend…
《Selling Microsoft》：https://www.amazon.com/Selling-Microsoft-Secrets-Successful-... 引用一位亚马逊评论者的话：> 与大多数专注于改变你个人风格的“热门全新”销售方法不同，这本书……
Selling Microsoft: https://www.amazon.com/Selling-Microsoft-Secrets-Successful-... Quoting an Amazon reviewer: > As opposed to most "hot new" sales approaches which focus on changing your personal style, this book does…
信不信由你，说到“软件销售”，首推《Selling Microsoft》——https://www.amazon.com/Selling-Microsoft-Secrets-Successful-... 自那以后，软件销售的底层逻辑基本没怎么变。虽然 B2C SaaS 模式有所不同，但 B2B 平台领域依然基本……
Believe it or not, for "selling software": Selling Microsoft - https://www.amazon.com/Selling-Microsoft-Secrets-Successful-... The fundamentals of software sales haven't changed much since this. While B2C SaaS is different, the B2B platform world is still much…
……只要看到文章对我胃口的人推荐商业书，我就会读。几本很出彩的包括《The Rickover Effect》（详细讲述了第一批核电站的建造过程），还有《Selling Microsoft》（探讨了90年代企业级技术销售的日常工作与架构）。目前为止读过最好的当属唐纳德·莱纳森的《Managing the Design Factory》，我强烈推荐……
…business books when I see them recommended by people whose writing I have found useful. Some highlights have been 'The Rickover Effect', which details the construction of the first nuclear power plants, and 'Selling Microsoft', which discusses the day-to-day life and structure of enterprise technology salespeople in the 90s. By far the best has been 'Managing the Design Factory' by Donald Reinertsen, which I strongly recommend…