Whenever someone comes to me with a physical consumer product idea, I tell them to go read MouseDriver Chronicles first. The authors went through similar experience with golf driver head shaped mouse. It is an interesting read. http://www.amazon.com/The-MouseDriver-Chronicles-Adventures-...
…but unlike most entrepreneurs, their startup’s journey was more important to them than its ultimate destination. I'm always fascinated by the "journey" more so than the "destination". In this case, The MouseDriver Chronicles sounds like a great story. Added to my "To Read" list!
……《第四次转折》（Fourth Turning）《金钱之宅内部》（Inside the House of Money）--- 创业 / 计算机（非教材类）--- 《DOOM启世录》（Masters of Doom）《重回巅峰》（It's Not About the Bike）《网络暴民》（Dot. Bomb）《创客》（Founders at Work）《PayPal之战》（The PayPal Wars）《编程人生》（Coders at Work）《MouseDriver编年史》（The Mousedriver Chronicles）《离开微软改变世界》（Leaving Microsoft to Change the World）《新机器的灵魂》（The Soul of a New Machine）《初创公司》（Startup）《轻躁狂边缘》（The Hypomanic Edge）《小巨人》（Small Giants）《小即是大》（Small is the New Big）《每周工作4小时》（Four Hour Work Week）《驭风男孩》（The Boy who Harnessed the Wind）《创业四步法》（Four Steps to the…
…Fourth Turning Inside the House of Money --- ENTREPRENEURSHIP / COMPUTERS (non-textbook) --- Masters of Doom It's Not About the Bike Dot. Bomb Founders at Work The PayPal Wars Coders at Work The Mousedriver Chronicles Leaving Microsoft to Change the World The Soul of a New Machine Startup The Hypomanic Edge Small Giants Small is the New Big Four Hour Work Week The Boy who Harnessed the Wind Four Steps to the…
The guys behind MouseDriver (http://www.amazon.com/MouseDriver-Chronicles-John-Lusk/dp/07...) did this. I don't remember the details (and unfortunately I freecycled the book so I can't look it up now) but you might want to read that for yourself.
每当有人拿着实体消费品的点子来找我，我都会叫他们先去读读《MouseDriver Chronicles》。作者们当时做高尔夫一号木杆造型的鼠标时，经历简直如出一辙。读起来很有意思。http://www.amazon.com/The-MouseDriver-Chronicles-Adventures-...
Whenever someone comes to me with a physical consumer product idea, I tell them to go read MouseDriver Chronicles first. The authors went through similar experience with golf driver head shaped mouse. It is an interesting read. http://www.amazon.com/The-MouseDriver-Chronicles-Adventures-...
……但和大多数创业者不同，对他们来说，创业公司的这段旅程本身比最终的目的地更重要。相比“终点”，我总是更着迷于“旅途”。这么看来，《The MouseDriver Chronicles》听起来是个极棒的故事。已加入我的“待读”书单！
…but unlike most entrepreneurs, their startup’s journey was more important to them than its ultimate destination. I'm always fascinated by the "journey" more so than the "destination". In this case, The MouseDriver Chronicles sounds like a great story. Added to my "To Read" list!
……《第四次转折》（Fourth Turning）《金钱之宅内部》（Inside the House of Money）--- 创业 / 计算机（非教材类）--- 《DOOM启世录》（Masters of Doom）《重回巅峰》（It's Not About the Bike）《网络暴民》（Dot. Bomb）《创客》（Founders at Work）《PayPal之战》（The PayPal Wars）《编程人生》（Coders at Work）《MouseDriver编年史》（The Mousedriver Chronicles）《离开微软改变世界》（Leaving Microsoft to Change the World）《新机器的灵魂》（The Soul of a New Machine）《初创公司》（Startup）《轻躁狂边缘》（The Hypomanic Edge）《小巨人》（Small Giants）《小即是大》（Small is the New Big）《每周工作4小时》（Four Hour Work Week）《驭风男孩》（The Boy who Harnessed the Wind）《创业四步法》（Four Steps to the…
…Fourth Turning Inside the House of Money --- ENTREPRENEURSHIP / COMPUTERS (non-textbook) --- Masters of Doom It's Not About the Bike Dot. Bomb Founders at Work The PayPal Wars Coders at Work The Mousedriver Chronicles Leaving Microsoft to Change the World The Soul of a New Machine Startup The Hypomanic Edge Small Giants Small is the New Big Four Hour Work Week The Boy who Harnessed the Wind Four Steps to the…
MouseDriver 背后的那帮家伙（http://www.amazon.com/MouseDriver-Chronicles-John-Lusk/dp/07...）就这么干过。细节我记不清了（不幸的是那本书我已经送人了，现在没法翻查），不过你可以自己去读读看。
The guys behind MouseDriver (http://www.amazon.com/MouseDriver-Chronicles-John-Lusk/dp/07...) did this. I don't remember the details (and unfortunately I freecycled the book so I can't look it up now) but you might want to read that for yourself.