Guy Kawasaki's books are pretty ace for learning the 'silicon valley' style of business, big picture, etc. I think the first real book I picked up was something more down to earth though like the Beermat Entrepreneur (UK-specific) that outlined the whole process quite well from what to incorporate as to accounting and sales.
According to "The Beermat Entrepreneur" there are several stages an idea must go through: 1. The idea sounds special the first time it is mentioned - in the pub 2. It still sounds great next morning 3. It sounds even better when…
想了解“硅谷”风格的商业运作、大局观等等，Guy Kawasaki 的书相当给力。不过我觉得我正儿八经看的第一本更接地气的书，是像《The Beermat Entrepreneur》（偏英国本土情况）这种，它把从公司注册形式到会计核算、销售的整个流程都梳理得清清楚楚。
Guy Kawasaki's books are pretty ace for learning the 'silicon valley' style of business, big picture, etc. I think the first real book I picked up was something more down to earth though like the Beermat Entrepreneur (UK-specific) that outlined the whole process quite well from what to incorporate as to accounting and sales.
按照《The Beermat Entrepreneur》的说法，一个点子必须经历几个阶段：1. 第一次在酒吧提起时，听起来非同凡响 2. 第二天早晨起来，听着依然很棒 3. 当……的时候，它听起来甚至更赞
According to "The Beermat Entrepreneur" there are several stages an idea must go through: 1. The idea sounds special the first time it is mentioned - in the pub 2. It still sounds great next morning 3. It sounds even better when…