启示录
Inspired
Marty Cagan · 初版 2008 年
42人推荐
47位读者提及
49次提及
为什么值得读
- 系统梳理产品管理全阶段核心
- 教你规避价值可行性等四类风险
- 篇幅短小精悍且覆盖工程多重视角
为什么有些产品能实现卓越飞跃，而另一些却不能？打造出激动人心的产品，始于发掘具有价值、高可用且切实可行的产品方案。如果你做不到这一点，那么一切开发都毫无意义。• 你如何决定该把握哪些产品机会？• 你如何获得证据，证明要求工程团队构建的产品一定能够取得成功？• 你如何界定能取得成功的最简可行产品？• 你如何应对公司高管、客户、销售、市场营销以及工程团队之间往往相互冲突的需求……
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……终于找到了基德《新机器的灵魂》（The Soul of a New Machine）的“精神续作”。如果你喜欢《新机器的灵魂》，或者喜欢看美剧《奔腾年代》（Halt and Catch Fire），你大概率也会喜欢《梦断代码》（Dreaming in Code）。还有 Marty Cagan 的《启示录》（Inspired），对产品管理核心要素的梳理非常扎实。另外还有 Judea Pearl 的《为什么：关于因果关系的新科学》（The Book of Why），Judea Pearl 当然是这个领域的泰斗……
…come to finding a "spiritual successor" to The Soul of a New Machine by Kidder. If you liked The Soul of a New Machine, or if you like watching Halt and Catch Fire, you may well like Dreaming in Code. Inspired by Marty Cagan. Really solid overview of the essentials of product management. The Book of Why: The New Science of Cause and Effect by Judea Pearl. Judea Pearl is, of course, a giant in the worlds of…
补充几本不完全局限于创业领域、但对创业者绝对超有价值的书：Marty Cagan 的《启示录：打造用户喜爱的产品》（Inspired: How To Create Products Customers Love，http://www.amazon.com/Inspired-Create-Products-Customers-Lov...）——产品管理即使不是唯一的必读书，也绝对是最棒的一本；还有《人件》（Peopleware，http://www.amazon.com/Peopleware-Productive-Projects-Teams-S...）……
To add a few that span outside entrepreneurship, but are of course very valuable to entrepreneurs: Inspired: How To Create Products Customers Love (http://www.amazon.com/Inspired-Create-Products-Customers-Lov...) - The best if not only required reading for product management Peopleware (http://www.amazon.com/Peopleware-Productive-Projects-Teams-S...)…
我读过这本：http://www.amazon.com/Inspired-Create-Products-Customers-Lov... Marty Cagan 写的《启示录：打造用户喜爱的产品》（Inspired: How To Create Products Customers Love）。篇幅不长，写得很好，涵盖了多个视角（产品、工程等）。
I read this one: http://www.amazon.com/Inspired-Create-Products-Customers-Lov... Inspired: How To Create Products Customers Love by Marty Cagan It's short, well written and covers several visions (product, engineering, etc).
Marty Cagan 写的《启示录：打造用户喜爱的产品》（Inspired: How To Create Products Customers Love）。非常牛逼的一本书，全面覆盖了从初创公司到规模化企业各个阶段的产品管理。
Inspired: How To Create Products Customers Love by Marty Cagan It's an awesome book covering product management at all stages and both in startups and at scale.
如果你想避开创业初期的各种坑，我强烈建议你读读 Marty Cagan 的《启示录》（Inspired）。它本身不算严格意义上的创业书，但对于如何消除任何产品面临的 4 类风险（价值风险、可用性风险、可行性风险和商业可行性风险），写得极其精彩。
If you're looking for potholes to avoid when starting a company, I'd encourage you to read Inspired by Marty Cagan. Not a startup book per se, but a fantastic read on how to eliminate the 4 types of risks for any product (value, usability, feasibility, and business viability risks).
……方法。同样很直截了当，头脑风暴时随便翻开一页就能获得灵感。*《系统之美》（Thinking in Systems）——建议先粗读一遍，之后常翻常新，它会随着你的阅历一起成长。* Marty Cagan 的《启示录》（Inspired）——再次强调，我就喜欢这种讲具体流程细节的书。*《别让我思考！》（Don't Make Me Think!）——依然是经典，在如今的现代 app 开发中依然天天能看到有人犯这些错误。
…Methods. Again, straightforward, flip to any page and get an idea when you're brainstorming. * Thinking in Systems - I recommend you skim this book through, but come back to it a lot, it grows with you. * Inspired by Marty Cagan - again, love nuts and bolts process books. * Don't Make Me Think! - still a classic, still see these mistakes being made all the time in modern app dev.