埃德蒙·卡彭特（Edmund Carpenter）的《They Became What They Beheld》一书中有篇非常精彩的导言，当年他是马歇尔·麦克卢汉（Marshall McLuhan）的学生。我脑海中浮现的相关段落是：> 如果你向受众喊话，你一开始就默认并接受了受众……
There is a beautiful introduction in the book They Became What They Beheld by Edmund Carpenter, who was a student of Marshall McLuhan back in the day. The relevant part I'm thinking of: > If you address yourself to an audience, you accept at the outset the basic premises that…
……的想法。（这可能是好事也可能是坏事，视情况而定）Vi Hart 对这个概念做了一个绝佳的概括[1]，其中她探讨了埃德蒙·斯诺·卡彭特（Edmund Snow Carpenter）在其[2]著作《They Became What They Beheld》中极具智慧的论述。清楚知道该说什么并且表达得清晰透彻，其问题在于，清晰的表达往往代表着过时的思考。清晰的陈述就像艺术品：它是……的来世
…idea. (this may be good or bad, depending on the situation) Vi Hart has an amazing overview[1] of this concept, in which she discusses the very wise words of the Edmund Snow Carpenter in his[2] book "They Became What They Beheld". The trouble with knowing what to say and saying it clearly & fully, is that clear speaking is generally obsolete thinking. Clear statement is like an art object: it is the afterlife of…
Vi Hart 暂时放下数学/音乐，做了一个很棒的视频[1]，探讨艺术家（或“思想领袖”等）是如何制造受众的。她大量引用了埃德蒙·斯诺·卡彭特的书《They became what they beheld》的前言，这篇前言很可能是马歇尔·麦克卢汉写的（或者至少深受其影响）。核心论点是：旧媒体的关键在于寻找发行渠道。如果你不利用现有的媒体渠道，……
Vi Hart, taking a break from math/music, made a great video[1] on how artists (or "thought leaders", etc) create audiences. She quotes heavily from the forward to Edmund Snow Carpenter's book "They became what they beheld", which was probably written (or at least heavily influenced) by Marshall McLuhan. The main thesis is that old-media was about finding channels of distribution. If you didn't utilize existing media channels,…
> 我会觉得它带来的连接感要强烈得多，目的和意义也深远得多。关于这个话题比较好的讨论之一是 Vi Hart 对埃德蒙·斯诺·卡彭特[2]的《They Became What They Beheld》的解读[1]。[1] https://www.youtube.com/watch?v=bm-Jjvqu3U4 [2] 几乎可以肯定他是和马歇尔·麦克卢汉合写的
> I would feel that it had connected far more and with far greater purpose and meaning. One of the better discussions of this topic is Vi Hart's explanation[1] of Edmund Snow Carpenter's[2] "They Became What They Beheld". [1] https://www.youtube.com/watch?v=bm-Jjvqu3U4 [2] almost certainly written with Marshall McLuhan
https://www.youtube.com/watch?v=bm-Jjvqu3U4 Vi Hart 对现代媒介（YouTube）及其如何影响信息的精彩解读，以及埃德蒙·斯诺·卡彭特的《They Became What They Beheld》中充满智慧的话语（很可能出自麦克卢汉之手）。
https://www.youtube.com/watch?v=bm-Jjvqu3U4 Vi Hart's incredible explanation of the modern medium (youtube) and how it affects the message, and the wise words (probably written by McLuhan) in Edmund Snow Carpenter's "They Became What They Beheld".
这让我想起埃德蒙·卡彭特的人类学著作《They Became What They Beheld》（1970）里的一个桥段。我得照着书抄下来，抄写有误请见谅：“在 1968 年大选期间，麦卡锡的竞选团队收到了一项跨媒介的建议。在……
Reminds me a lot of a bit from Edmund Carpenter's anthropology book They Became What They Beheld (1970). I'll have to copy it out of the book so please forgive any transcription errors: "In the 1968 elections the McCarthy campaign staff was approached with a suggestion for crossing media. In the…
埃德蒙·卡彭特（Edmund Carpenter）的《They Became What They Beheld》一书中有篇非常精彩的导言，当年他是马歇尔·麦克卢汉（Marshall McLuhan）的学生。我脑海中浮现的相关段落是：> 如果你向受众喊话，你一开始就默认并接受了受众……
There is a beautiful introduction in the book They Became What They Beheld by Edmund Carpenter, who was a student of Marshall McLuhan back in the day. The relevant part I'm thinking of: > If you address yourself to an audience, you accept at the outset the basic premises that…
……的想法。（这可能是好事也可能是坏事，视情况而定）Vi Hart 对这个概念做了一个绝佳的概括[1]，其中她探讨了埃德蒙·斯诺·卡彭特（Edmund Snow Carpenter）在其[2]著作《They Became What They Beheld》中极具智慧的论述。清楚知道该说什么并且表达得清晰透彻，其问题在于，清晰的表达往往代表着过时的思考。清晰的陈述就像艺术品：它是……的来世
…idea. (this may be good or bad, depending on the situation) Vi Hart has an amazing overview[1] of this concept, in which she discusses the very wise words of the Edmund Snow Carpenter in his[2] book "They Became What They Beheld". The trouble with knowing what to say and saying it clearly & fully, is that clear speaking is generally obsolete thinking. Clear statement is like an art object: it is the afterlife of…
Vi Hart 暂时放下数学/音乐，做了一个很棒的视频[1]，探讨艺术家（或“思想领袖”等）是如何制造受众的。她大量引用了埃德蒙·斯诺·卡彭特的书《They became what they beheld》的前言，这篇前言很可能是马歇尔·麦克卢汉写的（或者至少深受其影响）。核心论点是：旧媒体的关键在于寻找发行渠道。如果你不利用现有的媒体渠道，……
Vi Hart, taking a break from math/music, made a great video[1] on how artists (or "thought leaders", etc) create audiences. She quotes heavily from the forward to Edmund Snow Carpenter's book "They became what they beheld", which was probably written (or at least heavily influenced) by Marshall McLuhan. The main thesis is that old-media was about finding channels of distribution. If you didn't utilize existing media channels,…
> 我会觉得它带来的连接感要强烈得多，目的和意义也深远得多。关于这个话题比较好的讨论之一是 Vi Hart 对埃德蒙·斯诺·卡彭特[2]的《They Became What They Beheld》的解读[1]。[1] https://www.youtube.com/watch?v=bm-Jjvqu3U4 [2] 几乎可以肯定他是和马歇尔·麦克卢汉合写的
> I would feel that it had connected far more and with far greater purpose and meaning. One of the better discussions of this topic is Vi Hart's explanation[1] of Edmund Snow Carpenter's[2] "They Became What They Beheld". [1] https://www.youtube.com/watch?v=bm-Jjvqu3U4 [2] almost certainly written with Marshall McLuhan
https://www.youtube.com/watch?v=bm-Jjvqu3U4 Vi Hart 对现代媒介（YouTube）及其如何影响信息的精彩解读，以及埃德蒙·斯诺·卡彭特的《They Became What They Beheld》中充满智慧的话语（很可能出自麦克卢汉之手）。
https://www.youtube.com/watch?v=bm-Jjvqu3U4 Vi Hart's incredible explanation of the modern medium (youtube) and how it affects the message, and the wise words (probably written by McLuhan) in Edmund Snow Carpenter's "They Became What They Beheld".
这让我想起埃德蒙·卡彭特的人类学著作《They Became What They Beheld》（1970）里的一个桥段。我得照着书抄下来，抄写有误请见谅：“在 1968 年大选期间，麦卡锡的竞选团队收到了一项跨媒介的建议。在……
Reminds me a lot of a bit from Edmund Carpenter's anthropology book They Became What They Beheld (1970). I'll have to copy it out of the book so please forgive any transcription errors: "In the 1968 elections the McCarthy campaign staff was approached with a suggestion for crossing media. In the…