隐藏的大脑
The hidden brain
Shankar Vedantam · 初版 2009 年
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我们大多数人都会认同，我们的信念与行为方式之间存在着明确——甚至显而易见的联系。但如果驱动我们行为的并不是有意识的价值观和信念，而是我们根本没有意识到的隐藏动机呢？“隐藏大脑”是Shankar Vedantam对一系列大脑功能、情绪反应和认知过程的统称，这些过程发生在我们有意识的认知之外，却对我们的行为产生决定性影响。在我们做出所有最复杂、最重要的决定时，隐藏大脑都在暗中施加影响：它决定了我们会爱上谁
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Duncan J. Watts 的《Everything Is Obvious: *Once You Know the Answer》 Steven Johnson 的《Where Good Ideas Come From: The Natural History of Innovation》 Dan Ariely 的《The Upside of Irrationality》 Shankar Vedantam 的《The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars》 Siva Vaidhyanathan 的《The Googlization of Everything: (And Why We Should Worry)》 《In The Plex: How Google Thinks，……
Everything Is Obvious: *Once You Know the Answer by Duncan J. Watts Where Good Ideas Come From: The Natural History of Innovation by Steven Johnson The Upside of Irrationality by Dan Ariely The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars by Shankar Vedantam The Googlization of Everything: (And Why We Should Worry) by Siva Vaidhyanathan In The Plex: How Google Thinks,…
《Hidden Brain》，由 Shankar Vedantam 及其团队制作：hiddenbrain.org
Hidden Brain, by Shankar Vedantam & team: hiddenbrain.org
……概念压缩个 20 到 100 倍。短小精悍本不该是罪过，虽说对靠广告养活的媒体来说确实算是大逆不道。聊聊 NPR：Ira Glass 很不错，‘The Moth’ 故事时间也常常相当精彩，不过话说回来，Shankar Vedantam 主持的‘Hidden Brain’也很棒，风格更克制一些，不需要靠硬塞一堆煽情小故事来博人眼球。至于 Kamphey，能感觉到底子下确实还是有点真材实料的，……
…of concepts by 20-100x. Brevity shouldn't be a crime, either, although for advertising-supported media it is. On NPR: Ira Glass is good, and 'The Moth' Story Hour is often pretty good, but then again 'Hidden Brain' with Shankar Vedantam is also good, in a more dry way that doesn't need to pile-drive emotional anecdotes to establish interest. As to Kamphey, it feels like does have something to tell under it all,…